Campaigns
Monitoring & Benchmarks
Track performance and optimize accordingly. Benchmarks are directional.
Track performance and optimize accordingly. Benchmarks are directional. Results vary based on audience, creative, and timing.
| Metric | Benchmark |
|---|---|
| Click Rate (Premium) | 5–10% |
| Click Rate (Standard) | 2–4% |
| Opt-Out Rate | Target <5% |
| Conversion Rate | Varies by audience, creative & timing |
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