Introduction

Welcome to Activys!

This manual is designed to quickly orient you to the platform and establish best practices from day one.

Activys enables direct, compliant, high-deliverability text outreach at scale for campaigns, causes, and nonprofits. Success on the platform comes down to aligning three core components:

Audience (Data)

Who you're reaching and how well your list is targeted to your goal.

Message (Creative)

What you say and how you say it: the hook, body, and call to action.

Execution (Campaign Setup)

How your campaign is configured, timed, and deployed for maximum reach and performance.

We recommend reviewing each section before launching your first campaign. Understanding how these pieces work together will help you avoid common mistakes and maximize performance.